Co-founder Holie’s (B Corp) | Top 3 CMO ‘24 | Public Speaker

Big cereal brands pretend to be healthy, but are full of hidden sugars. The result? A heavier population and more type 2 diabetes. Healthcare costs due to obesity are €300 billion a year in the EU. So in 2018 we founded Holie’s to challenge the food industry with a healthy cereals and bars alternative. What started as a crazy idea and some serious daydreaming, has grown into a wildly successful business. Lately, I've been speaking on stages to inspire brands to join us in challenging the status quo for the better. In my (day) dreams I'm an aspiring songwriter and traveling surfer. You gotta have dreams right?